Push Gaming signs deal with 32Red
Push Gaming has completed a deal with 32Red, giving it significantly greater access to the lucrative UK market.
The latest major partnership for Push sees player-first titles such as Jammin’ Jars 2, Fire Hopper and the upcoming Bison Battle and Big Bamboo become available to 32Red’s players in one of Europe’s largest igaming territories.
Push Gaming is currently live across the majority of Europe’s key regulated markets with the likes of Casumo, LeoVegas, Entain, The Rank Group, Betsson and PaddyPowerBetfair.
Fiona Hickey, head of sales at Push Gaming, said: “Deals of this stature reflect how far we’ve come as a studio that always puts players first. 32Red is a premier operator and exactly the type of business we’re looking for in a commercial partner. Its commitment to providing the highest quality entertainment experience is a perfect match and we look forward to delighting its audience for many years to come.”
Adam Newnham, commercial operations manager at 32Red, added: “32Red has a mission to thrill by bringing players the most incREDible gaming experience available. That’s why we strive to provide the best online casino games on the market and Push Gaming has a catalogue of content that aligns perfectly with these values. We’re sure our players will love the new games they can now enjoy from Push.”