Playson partners with Grand Casino Baden
Playson has agreed its latest content integration deal in Switzerland after securing a new partnership with Grand Casino Baden, one of the country’s largest online casino operators.
The latest deal sees Playson integrate its popular suite of casino games with the operator’s online brand Jackpots.ch, including recent releases Lion Gems: Hold and Win, Wolf Power Megaways and Diamond Fortunator: Hold and Win.
Grand Casino Baden is a land based and B2C operator that functions in the regulated Swiss market, the company offers a range of popular casino games.
The Jackpots.ch brand was the first online casino in Switzerland, as well as the first site to go live via the Gamanza platform. The Gamanza Group has been owned by the Stadtcasino Baden Group since 2021.
The current partnership allows the supplier to meet its elevated aspirations to deliver captivating titles and immersive promotional tools to more players across regulated markets.
Blanka Homor, sales director at Playson said: “We’re pleased to have reached an agreement with Grand Casino Baden, one of the most prominent operators in Switzerland.
“The deal not only allows us to grow in a key market, but also offer our popular titles to more players across the country. We hope to continue growing in Switzerland and reach more significant deals with local operators.”
Brian Christner, chief online gaming at Grand Casino Baden, added: “We’re delighted to have Playson on board with us, integrating its much-loved titles into our product offering is fantastic news for our players.
“As one of the biggest online casino operators in the country, it’s important that we continue delivering rich gaming experiences. I’m confident that we will do just that, with Playson’s engaging content now available on our site.”